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Curl Hydration Shampoo
- Gentle cleansing and deep hydration
- No sulfates, parabens or silicones
- Strengthens the curl and protects the scalp
- Controls frizz
A line created especially for curly/afro hair: made to hydrate, define, care for and celebrate every curl.
I am beyond excited to finally show you something I have been working on for years. 🤎
MELOVE — Love your curls, love yourself.
A line created especially for curly/afro hair, made to hydrate, define, care for and celebrate every curl, with formulas and ingredients chosen specifically for its needs.
But MELOVE was also born from something very personal: my grandmother Rosalía. A woman with afro hair who always loved her curls and wore them with pride. In a way, this line is also a tribute to her, to my roots, and to every woman who learned to love her hair exactly as it is.
MELOVE. Because every curl matters.
No sulfates, parabens or silicones. In the shop very soon.




Shampoo, mask and leave-in together — the three-step ritual in one kit. MELOVE kits and sets arrive with the launch.
Gentle cleansing and deep hydration, sulfate-free: the curl gets ready without drying out.
Curl Hydration ShampooNourishes, repairs and defines. As a leave-in or as a deep treatment, once a week.
Curl Therapy MaskDefined curls with control, long-lasting hydration and less frizz. Every day.
Curls Defining Cream Leave InLeave your email and you’ll get the MELOVE launch notice. Nothing else: no spam, no chains.

Jomari’s new line for curly/afro hair. Hydrates, defines, cares for and celebrates every curl. Arriving in October.
Discover MELOVE